Social media manager

Pesopal career guide · Reviewed 30 September 2026

INCOME GUIDE

₱20,000–53,000/month

Filta 2024: social media manager, graduate–senior gross salary. Historical benchmark.

What you need to be good at

Planning, copywriting, basic design, moderation, analytics and client communication.

Before accepting work

Specify the number of accounts and posts, response hours, approval process and whether filming or paid ads are included.

Where and how to learn

SkillshareLook for practical classes on content calendars and campaign reporting. Choose one with an exercise you can turn into a work sample.Find classes ↗︎UdemyCompare social media marketing courses by syllabus, preview lessons and the tools taught. Pick a course that matches the work you want to do.Browse courses ↗︎CourseraExplore structured learning in social media marketing. Check the prerequisites, weekly workload and whether assessments are included.Explore courses ↗︎YouTubeHubSpot. Explore social-media strategy and measurement, then create a weekly calendar with a goal for each post.Watch HubSpot ↗︎

Create a content calendar around one business goal. Include a plan for responding to questions and escalating complaints. Practise explaining which posts worked and what you would change next month.

Your first portfolio project

Build a two-week calendar for a fictional local café, including images, captions, comment replies and a simple reporting sheet.

Companies & platforms to compare

OnlineJobs.phJob board · employment or independent contract agreed with employer →UpworkFreelance marketplace · hourly or fixed-price client contracts →FiverrFreelance services marketplace · priced orders and eligible hourly work →JobstreetJob board · full-time, part-time or contract roles set by employer →